DSO Marketing (Dental Service Organizations) | Grow Your DSO With Dental Game Plan
By Monarchy Media LLC on December 13, 2022 at 7:53 PM
You would think that if you market for one or two offices, it would be similar to marketing for a group practice of five or more dental offices, but that's not true at all. Look, D.S.O. marketing is very different in that it has some massive advantages from an advertising standpoint. The Google and Facebook algorithms work off of data, and you get that data by spending money. If you have more to spend under one account, you can significantly maximize your ad spend and lower your cost per new patient acquisition. The challenge is that if you have five offices clustered, you will need some new tools to be able to distribute these patients based on where they are located and the convenience of office hours. So, this becomes a challenge with more than three or four offices. However, we have developed ad platforms and tools to maximize ad spend for your D.S.O. marketing strategies. We have the best concepts and insights on how to control new patient flows and increase patient retention and treatment acceptance.
Now, if you want to take your business from a small to medium size D.S.O. and build it up to a larger model, we can help you get there and fast. Sit down with us and enjoy a free consultation on how we can enhance your marketing efforts and bring real value to the expansion of your D.S.O. group. Contact us today and let's get started. We look forward to hearing from you soon!
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It's important to remember that negative keywords need to be updated regularly. This is because the terms that people are searching for can change over time. By updating your negative keywords on a regular basis, you can ensure that your ads are only showing up for relevant search terms and that you are getting the most out of your AdWords budget.
It's important to note that when it comes to virtual front office agents, it's essential to choose a reputable and reliable provider. Not all virtual front office providers are created equal, so it's important to do your research and find a provider that has a proven track record of success. Additionally, it's important to make sure that the virtual agents are well-trained and understand your practice's specific needs and goals.
It's essential to have a mobile-friendly website. With the increasing number of people using mobile devices to access the internet, it's crucial to ensure that your website is optimized for mobile. A mobile-friendly website not only provides a better user experience but also improves your website's search engine ranking.
It's also worth noting that citations can have an impact on your overall SEO strategy. Search engines use citations as a signal of the authenticity and relevance of your business. By having accurate and consistent citations, you are providing search engines with the information they need to understand your business and its location, which can help you rank higher in local search results.
With the right tools and a little bit of effort, you can give your patients a better online experience, which will lead to more conversions, and ultimately, more patients.
